The Winston-Salem Journal reported that “spending on arts and culture in Forsyth County is up $20 million since 2010,” according to a study performed by Americans for the Arts, a national non-profit organization.
â€œIt is abundantly clear from this benchmark study that arts and culture is an economic driver in Winston-Salem and Forsyth County and â€˜City of Arts and Innovationâ€™ is more than just a tag line. It is a fact of life here,â€ said Jim Sparrow, the president and chief executive of the Arts Council of Winston-Salem and Forsyth County, which commissioned the local portion of the study.
Additional studies indicated that the non-profit arts and culture industry generated $2.12 billion in “direct economic activity in North Carolina, supporting almost 72,000 full-time-equivalent jobs and generating $201.5 million in revenue for local governments and the state of North Carolina.”
For all the facts and figures, click here.